BOUCHER, L. Air France - Nova et Vetera...

BOUCHER, L. Air France - Nova et Vetera Sur la vieille terre des chemins nouveaux. Imprimerie Perceval, Paris, 1938. Color lithograph. Marked median fold. A good copy. 620 x 1000 mm Nova et Vetera "Sur la vieille terre des chemins nouveaux". Original lithographic poster for an Air France advertising planisphere. Posters have always held a special place in Air France's communications. With a heritage of over 1,500 posters by the most prestigious illustrators and artists, the company has one of the richest collections in the world. Air France calls on well-known poster artists such as Savignac, Solon and Cassandre, for example, and also innovates by turning to well-known artists such as Cocteau, Mathieu, Brenet, Picart Ledoux and Vasarely. Expert: Béatrice Loeb-Larocque